Report
Trends and challenges of video and content localization
How to grow your channel and supercharge the commercial value of existing and new content.
This report investigates global companies’ methods for reaching new audiences in new territories in order to build a picture of the importance of localization across a variety of segments.
As well as looking at the effect of localization on business growth, the report delves into different industries’ approaches to managing localization – including their objectives, challenges and the formats and approaches that yield the best results. The data is brought to life with case studies authored by well known companies including Deliveroo, Sky and Japanese outdoor gear brand, Snow Peak.
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Use this report to:
- Localize your existing video content to maximize the revenue
- Understand what method of localization other people are using
- Follow the trends and how they can adopt these techniques for themselves
Walk away with:
- How other people are prioritizing languages for localization
- What they hope to achieve by localizing their video content
- If and why the current solutions they use are delivering and what, if any, are the pitfalls.
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