The Disney effect: A playbook for diversifying revenue in media

Explore how unscripted content owners, digital publishers, and sports companies are diversifying revenue through classic repeat-income tactics and innovative strategies reshaping the media landscape.
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"Individually, each one of these businesses [theme parks and experiences, entertainment and streaming, merchandise] is at the top of their industry, but what makes Disney distinct is the way these businesses work seamlessly together to generate value."
Bob Iger, CEO - Disney

Read the report to discover:

1
How top media companies are optimizing existing revenue streams while innovating
2
How cutting-edge tech, like AI dubbing, smart paywalls and AR are unlocking global audiences
3
The trends and tactics likely to shape the media industry in 2025 and coming years ahead

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What's inside?

Unscripted: Creators are launching streaming platforms and legacy media are partnering with social stars to build personality-driven merchandise empires. Discover how unscripted content drives revenue diversification.
Digital publishers: After a tumultuous 2023, digital publishers are optimizing revenue streams with AI and investing in strategies to sustain their long-term business models. Read about how they’re achieving balance for future growth.
Sports: Sports properties have evolved into media powerhouses, capturing audience attention beyond live events. Discover how companies are driving monetization as fan profiles and viewing habits change.

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